There are not that many ways through which you can make money with apps. The following methods all depend on how useful, user-friendly and marketable your app is.
This is one of the most obvious ways through which you can make money with your app. It is also one of the riskiest ways since users are not entirely fond of adverts in the middle of their using your app. But as necessity would have it, advertising space sells really well. Of course, how lucrative this depends on how popular your app is and to what demography. Some of the most popular mobile apps transcend age, economic prowess, and language. They are global. Meaning, should a company choose to advertise with your app, they will be putting their brand in front of the world's eyes. With this level of reach, you are at liberty to determine just how much an advertising banner will cost on your apps platform. If the internet revolution has taught us anything, it's that no amount is too high for global advertising. That being said, you still need to price your advertising space accordingly and you have to make sure that your app grows in popularity so as to give your clients value for their money.
2. Charge a download fee
If your app has attained global popularity, people will not mind paying a small monthly or annual fee for it. A great example is the mammoth of an app, 'WhatsApp'. Their marketing strategy is one that can be employed by anyone as long as they can create an app that will be beloved the world over. With WhatsApp, the first year of downloading and usage is absolutely free. After that, you only pay a small fee of $0.99 a year to use it. Now, this may not sound like much to you, but considering WhatsApp has millions and millions of users, after the first year, even if only 60-70% of the users decide to renew their subscription, you still have a very tidy sum. Considering how popular it is, how much money it saves people when it comes to global texting as well as how user-friendly and advertisement free it is, almost 100% of the users, who grow in number every day, will choose to renew their subscription. This is one of the most lucrative ways through which you can make money with apps. Remember, it has to be popular, user-friendly, universal and the asking price cannot be too exorbitant as to turn people away. It's a game of numbers. Charging a single dollar for a year's subscription is absolutely worth it if you have millions and millions of users who are so hooked on your app that they will be willing to pay for it.
3. In-app sales
This is also another way through which you can make quite a bit of money with your app. The trick is to get a lot of people interested and using your app. If it is a gaming app, then you can make sure that downloading it is free, but in order for someone to advance to a certain level, they have to purchase something within the app. A token or whatever you choose it to be. The whole idea is to get people so addicted to your game that they would be willing to pay a little fee in order to advance in levels. A game like 'Angry Birds' would make a killing if it employed this strategy. It is already globally popular and addictive. By charging a few cents for every advancement from different levels, not only will you be making a lot of money on the daily, but you will also be increasing your game's credibility. For some reason or another, people tend to value and use things they pay for more than those things they do not.
Also, Read EARN $100 A DAY WITH WHATSAPP
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